WHAT IS THE DIFFERENCE BETWEEN PROFESSIONAL vs. OTC PRODUCTS ?

Allow me to clear certain questions that I hear from clients now and in the past. 

WHATS THE DIFFERENCE between Professional and OTC products?  The comparisons come down to the old cliche, "You get what you pay for."  This is all true in life, and especially when it comes to pricing beauty products.  Let's not forget that the price for both retail outlets and professional are highly determined bu three things; the amount of marketing, the quality and percentage of ingredients and the presence or absence of professional recommendations.

OTC, stands for products sold at: drug stores, discounts stores, department sores, grocery stores, through multilevel sales and on the Internet and they are all sold without recommendations from trained professionals. many of these spend great amounts in all  forms of promotions to convince the public to purchase their products.  They also spend great deal of money in packaging of higher-priced products, to visually confirm the worth of the product and the claim in their ads to potential clients.

PROFESSIONAL. products line puts its money where it will most benefit the clients-in quality and results-producing ingredients, and in training professionals like me to recommend the correct products to our clients based on their skin needs.  Promotion is NOT the major expense of a professional product company.

QUALITY and PERCENTAGE of Ingredients ... As yourself how effective is your OTC products? Is your condition gone for GOOD? or Does your condition reappears soon after you stop using the products?  When you look at this logically, the answer is actually very simple: How can a product have high percentages of quality, results-producing ingredients, but be sold at a low price in discount stores, off grocery store shelves, or in multilevel sales companies?

KEEP THIS IN MIND ... A professional product from a company that does not spend heavily on promotion will be able to use much higher quality, results-producing ingredients that a department-store product of the same price.

Compare them directly and the professional product will prove to be the best choice.

WHAT ABOUT RECOMMENDATIONS, Whats the difference between a Skin Care Professional and a Department-Store, Multilevel Sales  associate? On my September BLOG ! ! !

NOTE: Reference done from: SKIN DEEP Magazine, ASCP